Bloggers as Educators and Change Agents
Danielle Lee, Ph.D. - @fetesociety
Latoya Peterson - @racialicious
Luvvie - @luvvie
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DANIELLE LEE
Link to preso: http://www.slideshare.net/DNLee/blogging-while-brown-about-science
STEM = science, technology, engineering and mathematics
Danielle - science sections in Black publications - how is science communicated to the AfAm community? What is the best way to communicate science to this community? Science blogging is the future of science communication. You are able to interact directly with scientists and researchers, offers rare access to science and engineering professionals at every career level, and allows quick dissemination of information about new discoveries and technologies.
Share online STEM strategies - communities, comments, carnivals, contests, cross-posts, connections
Blog carnival submission site - http://blogcarnival.com/bc/submit.html
The Blogging Scholarship - http://www.collegescholarships.org/our-scholarships/blogging.htm
USA Science and Engineering Festival - http://www.usasciencefestival.org
Communicate, network, and experiment! Lots of good links on the presentation.
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LATOYA PETERSON
"New Media for Social Change"
Why do we blog? To organize!
- #donald4spidey
- Jena Six
- SB 1070
- Avatar: The Last Airbender casting
Why do we blog? To illuminate "lost" history!
- poll tax
- African-American "Rosie the Riveters"
- 60s retro Asian-American women
Videos shown: Charlie Chan in the 60s; Carmen Jones; Asian-American vaudeville-style flapper, Lupe Velez
Let's reframe the conversation. Better yet, let's provide alternative programming!
Video: The Real Girl's Guide to Everything Else: http://therealgirlsguide.wordpress.com/meet-the-real-girls/
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LUVVIE
Case Study for the Red Pump Project and the Red Tie Project
Call to Bloggers: "Rock the Red Pump" on your blog to represent the strength and courage of women fighting HIV/AIDS or affected by the disease."
Over 120 bloggers "Rocked the Red Pump"
First event was a Red Pump Happy Hour on March 10, 2009
- Red Pump ambassadors: 40 ambassadors in 20 states
- Online presences: website, Twitter, Facebook; they use Twitter the most to generate buzz
- Able to spin online buzz into a series of events in several locations, which then turned into mainstream media press!
- Able to raise $3500 and donated 100% to three AIDS charities
- Why do you rock the red pump? And, they gave the CDC tips and guidelines on how to hold a Twitter townhall! They also had a fashion show and an awards show where they received a Congressional Record from the US House of Representatives, as well as a resolution adopted by the City Council of Chicago! They also honored Rae Lewis-Thornton.
- Next Up: HIV Testing Drive, Educational Symposium, T-Shirt Line